What Is Zapvertising?

Zapvertising explained

Zapvertising is in the very early stages; exploring the concept of advertising through the Lightning Networks native messaging system or accompanying nostr messaging event with a Lightning payment has started to develop a following. Sending text alongside a Lightning payment is nothing new; it’s a standard feature that could be used to pass on any […]

What Is BitStream?

Bitstream explained

It’s been a long and winding bear market, with many so-called “hodlers” jumping ship, as builders giving up on their projects or putting them on pause as markets aren’t as liquid as they were during a bull market. The previous all-time high was two years ago, and as the market deflated, it’s been a slow […]

How Lightning API Call Payments Can Change Digital Advertising

Lightning ad payments

These days, digital marketers use complex MarTech tools built on powerful technology to access and leverage rich data sets to reach a wider audience and create more effective marketing campaigns. The emergence of Application Programming Interfaces (APIs) has made it easier for them to track users and build data sets. APIs are the driving force […]

What Are Delegated Event Signings On Nostr?

Delegated event signing on nostr explained

Dealing with a communications protocol like nostr that forces you to use public and private key pairs to manage your identity online comes with a certain level of personal responsibility. Unlike traditional social media, where you create an account with an application and service that manage it for you, here you are in control of […]

Enable WordPress Comments Via Lightning

Enable wp comments via lightning

Having a WordPress blog can be a great creative outlet, but having the comments turned on can be more trouble than it is worth, as it often turns into a place for spammers to flood your website and give you unnecessary moderation work to do. WordPress website owners will then need to look for anti-spam […]

What Is A NIP (Nostr Implementation Possibilities)?

Nips explained

Nostr is an open-source project that focuses on allowing users to communicate with one another in a decentralised manner, using public and private key cryptography. As an open-source project, anyone with an idea or improvement can contribute to Nostr, be it an overall change to the protocol, adding additional features or standardising and streamlining certain […]

How Nostr Could Reshape Paid Groups

Nostr paid groups

Social media sites are blasted with content every second, and dealing with all that noise requires users to curate their own feeds or allow algorithms to do it for them. In the case of traditional social media, they’ve opted for algorithmic curation because it can be optimised to meet certain business goals like time on […]

Why Brands Should Add Nostr Support

Why nostr should be used by brands

It should come as no surprise that living in a digital era, where more users are online than ever before, brands and businesses are dedicating more time and budget towards promotion, content creation and advertising on social media. Companies need to head to where the customers are spending their time, and it quickly becomes a […]

Nostr Needs Reputation Management

Nostr reputation management

Spam is unnecessary, unwanted, or repetitive content that clogs email inboxes, directs message chats and clutters social media feeds. The term “spam” has been used to refer to junk messages since the earliest days of the internet and is a practice that has remained around even as the internet matures; while we may have spam […]

8 Reasons Why Content Creators Should Be Using Nostr

reason to use nostr as a content creator

Social media has become the internet gateway for billions; it’s where they find their news, connect with their friends, update others on their lives and simply have public discussions. It’s become so entrenched as a behaviour it’s hard to remember a time before we had these platforms. Despite breaking new ground in the early days, […]

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